Happiness x 100 is an immersive virtual environment in which the participating audience can wear a virtual Super Mario Hat and jump up and down to knock gold coins out of the Google+ block like Super Mario would. A small amount of gold coins will be awarded with each successful hit. The number of coins given depends on how successfully the hit is registered on the block.
The goal of the game is to accumulate the perfect score, 100 gold coins, without crashing during the process. This task sounds simple, yet is extremely difficult to achieve because it is impossible for the player to predict the number of coins given for each hit. If the player successfully reaches exactly 100 gold coins, a hidden message will appear on the screen, revealing the true secret to happiness.